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What People Say of Friend of the Sea
“We believe the Friend of the Sea project to be reliable as it applies strict science - based criteria.” comments Dr.Peter Tyndall of BIM “The Irish fishery, processors and smokeries will surely benefit by this third party certification. Through this accreditation, our fish can be distinguished from other albacore fisheries which may not be compliant with TACs and in turn the whole stock management could benefit”.
Mr Øystein Pettersen, MD of Norway Prawns AS, comments “Friend of the Sea applies the strictest criteria for certification and it will provide our customers with a clear message on our environmental policy and performance.”
“Frinsa aims to have all its product range certified sustainable by Friend of the Sea,” states Mr Carregal, CEO of Frinsa. “We are enthusiastic of this first positive achievement. Consumers should know that Galician mussels are produced with very low impact and in a sustainable way. The Friend of the Sea logo will help us communicating this added value to our customers.”
"Friend of the Sea is a competent partner who understands our concern and engagement" comments Mr René Diers, MD of Rainbow S.A. "We chose Friend of the Sea as we want to communicate consumers our special efforts in a transparent and well-founded way". “We appreciate the Friend of the Sea label as a complement to our certified products" adds Michael Struffert, director of Ristic AG
“Our suppliers already comply with the minimum size requirements and engage at protecting marine mammals and turtles from bycatch. But Manor wanted to go even further in its conservation efforts. This is why we joined the Friend of the Sea project.” affirms Mr Steiner, Purchase Director of Manor SA
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“We are proud of being Friend of the Sea” affirms Dr Vito Gulli, CEO of Generale Conserve, owner of the brand As do Mar “Our customers search for a top level experience with our products. It’s important for them to know they are respecting the environment when choosing As do Mar.”
“We appreciate Friend of the Sea use of available scientific data versus very strict criteria, such as the requirement of no impact on the seabed and low discard level” states Mr Grant Snell, General Manager of BC Salmon Marketing Council “the whole assessment becomes more objective, fair and verifiable.”
Karol Rzepkowski, managing director of NO CATCH, said: “It’s great to be part of Friend of the Sea as it promotes eco-friendly seafood and provides consumers with the opportunity to actively contribute to the conservation of the marine ecosystem. As with FotS, NO CATCH strives to educate the public on the problems facing our seafood industry and what they can do to help“
Comments Mr Sandro Cancellieri, Managing Director of Agroittica
“We are proud to be certified Friend of the Sea. This recognition will provide us with added value for our most environmentally aware customers.”
"I am glad to see our efforts recognized and now recognizable around the world, as our products will display the Friend of the Sea logo also in Europe, Asia and North America" explains Mr Hagen Stehr, AO Clean Seas. "Consumers need to know that some aquaculture products are a sustainable alternative to depleted species and Friend of the Sea seal of approval communicates this effectively."
“We believe Friend of the Sea sustainability same-logo certification of wild-caught as well as farmed products is an important and fair opportunity for aquaculture producers” states Mr Frank Johnson, Director of Framgord Ltd “Friend of the Sea represents a clear, uniform and positive message to consumers, finally placing sustainable aquaculture at the same level of sustainable fisheries in the effort for marine conservation”.
“Stolt Sea Farm is committed to sustainable development” affirms Mr Enrique Corrales, Sales Manager Stolt Sea Farm “We are certified ISO9001 and ISO14001 and we limit the environmental impacts throughout the whole production cycle, optimizing energy, water and waste management. Friend of the Sea represents a comprehensive sustainability certification which delivers a powerful marketing message to our customers and consumers”.
“Aveiro’s policy has always been focused on quality: respect for the environment is a fundamental part of it.“ states Mr Mohamed Bicha, owner of Aveiro “Friend of the Sea certification provides a third party reliable confirmation of our respect for the environment. It is appreciated by our business partners and immediately understood by our consumers."
“We believe our association with “Friend of the Sea” and their sustainability initiatives increases the value of the Canadian Salmon products we supply” remarks Guy Dean – Albion Corporate Purchasing Manager.
“Consumers are more and more demanding for sustainable production, a concept easier for them to understand than organic” comments Mr Paolo Colautti of Società Agricola Sterpo “Friend of the Sea certification has gained visibility and credibility on the market. It represents for us an important added value and further recognition of our environmental commitment.”
Explains Mr Juan Alonso, CEO of Jealsa
“Friend of the Sea allowed us to assess the environmental performance of the fisheries we source from. We plan to undergo all our products to assessment and improve those origins which might not assure sustainability”.
“We believe Friend of the Sea’s approval further emphasizes Omega Protein’s marine conservation and environmental protection efforts. Our well managed fishery has gone on for centuries and this is further evidence that it is sustainable.” states Joseph L. von Rosenberg III, President and CEO of Omega Protein. “We want consumers to know Omega Protein is a Friend of the Sea.”
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